The Rotman Problem Solving Challenge and Team Building

As the students continue to navigate the testing schedule we continue to delve into sharpening our Business Skills and Team Buidling.

Today the students will be working with tutors to complete the Rotman Problem Solving Challenge.  They will be addressing the questions below in their groups and presenting their ideas.

Autonomous vehicles are no longer science fiction. Self-driving cars navigate roads in California, Florida, Nevada, and Michigan. Identify a market opportunity that arises due to the likely growing use of autonomous vehicles over the next 15 years. 

1.  Should an existing firm take advantage of this opportunity, or does it require a new start-up firm? How big (scale and scope) is the opportunity? 

2.  What are the core challenges faced by a firm in delivering the market opportunities identified?

Below is a link to additional resources that will help the students with some background information.

AUTONOMOUS VEHICLES